Local SEO is necessary to smaller businesses that operate on a regional, as opposed to a national, level. While national SEO focuses further on ranking in searches beyond the country, local SEO prioritizes rising on SERPs in a specific location. This strategy relies on marketing your products, brand, and services to local leads & customers. […]
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Selecting the right SEO keywords for your campaigning will help you narrow down your target audience to heighten the chances of worthy leads. Keywords are the terms used by online users to search for a specific product or service online. There are too variations of keywords that you can target: long-tail, and short-tail. Long-tail keywords […]
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